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CdA X RICHERT BEIL SS25 'BADEMODENSHAU'
CdA X RICHERT BEIL SS25 'BADEMODENSHAU'
RICHERT BEIL
Fashion designer
Berlin (DE)
BERLIN, 02.07.2024 // RICHERT BEIL presents ,,Bademodenshau"
,Bademodenshau' is RichertBeil's Spring/Summer 2025 collection, reinterprating the typical beach look by defining a vibrant and unexpected covergence of diverse identities at a quintessential German beach. The designers Jale Richert and Michele Beil present a fashion show that fosters community and mutual respect.
The runway show unfolds in a captivating gallery space at Potsdamer Platz, where models walk past a meticulously crafted dystopian ,Fischbrötchen Stand' designed by Stefanie Grau to evoke the atmosphere of being by the sea. RichertBeil challenges traditional perceptions by presenting a diverse cast and collection in a setting where such representation is often overlooked, inviting viewers to reflect on societal richness and the importance of inclusivity. By deconstructing typical clichés of German culture while highlighting the unique identities of minority groups, the collection aims to create a visual impact that encourages dialogue, understanding and acceptance.
,Bademodenshau' explores two contrasting themes: the simplicity of summer attire juxtaposed with garments that provide a sense of security, strength and defiance against conventional dress codes. This juxtaposition is reflected in the dynamic range of designs, from breezy silhouettes that evoke a sense of freedom to heavyweight tailored pieces that offer a cocoon of comfort, protection, and a strong sense of individuality. This contrast aims to represent individuals who do not feel comfortable in typical summer attire.
The collection embodies a spirit of experimentation and rebellion, utilizing the finest materials and craftmanship. The brand's signature aesthetic is defined by precise clean lines, sharp tailoring and a monochromatic color scheme, with each collection delivering a revolving narrative for which the duo is renowned.
Jale and Michele combine innovative materials such as latex, rubber and regenerated leather seamlessly with premium Italian textiles. They engineer fabrics with unique treatments and push the boundaries of pattern making, producing collections wearable by people of all genders.
For their new collection, RichertBeil has partnered with eBay to breathe new life into pre-loved items. Designers Jale Richert and Michele Beil carefully selected vintage treasures from eBay, ensuring that every item carries its own history and character. Their curated finds include classic leather pants, leather coats, and motorcycle clothing, all of which have been reimagined and reworked into five one-of-a-kind show stoppers.
Each item tells a unique story of transformation, showcasinghow vintage products and materials can be recontextualized to appreciate the past while ephazing the importance of sustainable and conscious consumption.
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